Anderson Moulding Doors & Windows is excited to have a weekly spotlight to showcase some of the amazing vendors we work with. This week we’re excited to spotlight Fiberon Decking! This week we got to interview Shellie Sellards, Vice President of Marketing for Fiberon. If you’re currently in the market for decking or railing products we highly suggest you check them out. Fiberon Decking can be found at both of our showrooms in Culver City and Gardena.
Q: In your eyes, what do you think the speciality products for Fiberon are?
A: Fiberon specializes in long-lasting, low-maintenance composite decking and railing that offers the beauty and warmth of wood without all the work. We offer decking that has been approved by the California State Fire Marshal for use in all Wildland Urban Interface (WUI) zones; specifically, Protect Advantage® FR Decking and Paramount® PVC Decking. ProTect Advantage features our patented PermaTech® surface material for exceptional resistance to staining, fading, insects, and decay. Paramount PVC Decking is lightweight and easy handle; plus, it resists moisture, dents, and flames, and meets or exceeds OSHA and ADA slip-resistance guidelines.
Another exciting new product is Symmetry Railing. Symmetry has an elegant, satin finish and three color options. Plus, it is the only composite railing with an available 12-ft. span for better sight lines and fewer required rail posts. It’s strong and sturdy, thanks to an aluminum sub-channel reinforcement, and has hidden hardware for a clean, uncluttered look. And it’s the perfect complement to our newest decking line: Horizon Symmetry Collection.
Q: What product of yours do you think is the top seller and why do you think that is?
A: Since its introduction at the International Builders Show (IBS) in January, Horizon Symmetry Decking has been earning rave reviews. Homeowners and professionals alike love the matte finish, the graining, and the rich color palette.
Our low-gloss formulation and micro-texturing process eliminate the shiny, plastic look you sometimes see with other composite boards. Horizon Symmetry has an elegant, upscale look more commonly associated with premium wood decking. Plus the grain patterns are incredibly realistic. There’s a sense of movement to them, and no visible repeats.
We took our color inspiration from nature — specifically, minerals and earth pigments. This influence is reflected in the color names as well as the formulations: Warm Sienna is a golden brown with dark brown streaking; Burnt Umber is a deep brown with subtle red undertones; and Cinnabar is a rich red with dark brown streaking.
Q: Why should our customers buy Fiberon over the competition?
A: We have always been at the forefront of innovation, and that’s reflected in the way our products look and perform. Our aesthetics are second to none, and appearance, after all, is often the deciding factor for homeowners. We hear from contractors all the time that once they show a Fiberon board to a customer, the response is, ‘that’s it; that’s the one I want.’
Of course, a new deck is an investment, and it needs to last. Our decking and railing can resist staining, fading, and pretty much anything Mother Nature can throw at it. The maintenance is minimal – an annual soap and water cleaning is usually sufficient – and there’s no sanding, staining, or refinishing with Fiberon decking, which is a significant savings of time and money. Plus we offer industry-leading warranties, including an exclusive labor warranty our competitors don’t offer.
Thinking About a New Deck? See the Fiberon difference.
https://www.fiberondecking.com/compare-fiberon
Q: What other information would you like people to know about Fiberon?
A: Fiberon offers decking and railing in a range of price points, so there really is no reason to settle for a wood deck that will crack, splinter, decay, and eventually need replacing. And for contractors, we offer the Fiberon Partner Program. It’s a brand-new contractor loyalty program that pays contractors cash-back rebates on every Fiberon purchase, every day. We offer an Easy Upload app to make submitting invoices as simple as snapping a picture with your phone. There are plenty of other great business-building benefits, including marketing funds that can be used right away; a free, detailed business profile on our website; rewards trip for high achievers; and much more. The program is free to join, and all the details are available at www.fiberondecking.com/professionals.
Thinking About a New Deck? See the Fiberon difference. If you would like to come see in person and talk with one of our friendly sales professionals, come into one of our two showrooms today!
Anderson Moulding Doors & Windows locations:
Culver City showroom
11266 Washington Pl.
Culver City, CA 90230
Gardena showroom
758 West 190th St.
Gardena, CA 90248
Anderson Moulding Doors & Windows is the #1 choice for Southern California professionals and homeowners for over 75 years. We provide high quality architectural supply and building materials to contractors and homeowners in the Greater Los Angeles area.
Fiberon on Social Media
http://www.facebook.com/fiberon
http://www.youtube.com/user/fiberondecks
http://pinterest.com/fiberondecking/
https://plus.google.com/100161647230936215942
www.houzz.com/fiberon-decking